Material procurement from around the world. It possible for UNIQLO to secure high-quality, long-staple.

Expert technical guidance at factories emphasizes quality. Specialists are sent directly to our partner factories in China to offer technical instruction and share their abundant experience.

That why, UNIQLO gives you inexpensive and good product.

To be sure, if it looks at in value, the amount of money which consumers apply is cheap.

However, if it sees in quantity, it is increasing.

This can be said shifting to the consumer behavior of buying many cheap things, and.

Since a brand thing also withdraws domestic, it is in the natural state with budget prices from now on.

Although market size is small, sportswear, such as running togs with high specialty nature, and trekking wear, since sale with a heavy price still continues, functionality is high and the apparel which targeted those who begin a sport as a hobby for preventive care is considered that sales lengthen and a scale goes though it is small.

An improvement of ordinary supply Cheung who makes a production lot extremely small and sells it in the apparel progresses and the companies which sell out or develop by production of an insufficient about within the season are increasing in number.

Within the industry, an improvement of a sales form is also a future subject.

The business condition of acquisition and commission is becoming less not suitable to actual business environment, and change of the power balance of a store and a maker and change's of the sales network by the Internet is in it by rapid.

The present condition is in deflation and budget-prices apparel goods, such as UNIQLO and SHIMAMURA, are lengthening sales.

However, if it will enter in 10 and business becomes a sign of recovery, the sales of a major company select shop will begin to go up, and budget prices apparel will begin to drop sales.

Thus, there is a field where sales are influenced by the whole business of a world aside from fashion of a fashion.

A road surface store like an individual store is the grade which the strong store of which many are screened and it leaves; the store for the elderly people rooted in the area, etc. has survived.

The present condition is that the high-class apparel has dropped sales under the present circumstances amid deflation and depression.

We will explain to you about apparel.

Then, do you know the meanings of the word ‘apparel’?

Maybe almost all people know that in some way.

The origin of the word is French ‘appreiller’ in Japanese 衣服を着せる.

And trace more back, Latin ‘apparare’ in Japanese 用意する is the origin.

My outline consists of 4 sections.

Firstly, apparel industry.

Secondly, basic data of market.

Thirdly, future forecast

Finally, conclusion